Innovintage Place

314 College St, Amherst, MA 01002
Store Overview

Innovintage Place is a curated vintage marketplace in Amherst, MA featuring 20-30 local vendors offering a unique blend of vintage home decor, handcrafted gifts, and upcycled treasures. Founded in 2018 by owner Skye Wellington, this woman-owned sustainable business showcases farmhouse, industrial, shabby chic, and mid-century modern styles with beautifully themed displays that change seasonally. Customers praise the constantly refreshed inventory, friendly service, and one-of-a-kind finds ranging from Pyrex and vintage cameras to local artisan jewelry, candles, and handmade goods. The rustic-industrial warehouse setting houses everything from furniture and textiles to plants and wooden signs, making it a treasure-hunting destination where visitors typically spend 1-2 hours exploring.

STORE SIZE
Small Shop
PRICE RANGE
$$
STORE FORMAT
Multi-Vendor Mall
TYPICAL VISIT
Extended Browse
What Makes This Store Special
Home Decor
Handcrafted Gifts
Vintage Collectibles
Store Features
Multiple Floors
Multi-Vendor
Auctions
Delivery Service
Shipping Available
Historic Building
Customer Insights
9/10
Satisfaction Drivers
Unique, one-of-a-kind vintage and handcrafted items not found elsewhere
82%
Beautiful, thoughtfully curated displays and store aesthetic
86%
Friendly, knowledgeable, and personalized customer service from owner and staff
92%
What Customers Love
Beautifully curated displays and vignettes with inspiring aesthetic
Friendly, welcoming staff and owner Skye's personal service and enthusiasm
Constantly changing inventory with new items arriving weekly/daily, always something fresh to discover
Areas for Improvement
One vendor reported lack of professionalism and poor communication during consignment experience
One customer felt store was 'geared toward women only' and had masculine-oriented concerns
Overall Customer Sentiment
Overwhelmingly positive and enthusiastic. Customers describe feeling 'inspired,' 'happy,' experiencing 'positive energy,' and treasure-hunting excitement. Multiple reviews use words like 'amazing,' 'awesome,' 'gorgeous,' 'unique,' and 'special.'
Contact Information
ADDRESS
314 College St, Amherst, MA 01002
Visit Website
Store Hours
Checking hours...
Sunday
10:00 AM - 4:00 PM
Store Locationand other close stores