The Iron Gate Emporium
11965 Gera Rd, Birch Run, MI 48415
$$
PRICE RANGE
Larger Store
STORE SIZE
Store Overview
The Iron Gate Emporium is a multi-vendor antique mall in Birch Run featuring constantly changing inventory across multiple floors. Customers praise the wide variety of genuine antiques, vintage furniture, collectibles including uranium glass and pottery, plus handmade items from numerous vendors. The clean, well-organized space includes an upstairs herbal tea shop and Christmas section. With fair prices and friendly staff, it's a popular day-trip destination near Frankenmuth offering 1-2 hours of browsing through unique treasures.
STORE SIZE
Larger Store
PRICE RANGE
$$
STORE FORMAT
Multi-Vendor Mall
TYPICAL VISIT
Extended Browse
What Makes This Store Special
Store Features
Multiple Floors
Multi-Vendor
Auctions
Delivery Service
Shipping Available
Historic Building
Customer Insights
8/10
Satisfaction Drivers
Constantly changing vendor inventory keeps experience fresh
72%
Fair and reasonable pricing on most items
76%
Clean, organized presentation and pleasant atmosphere
82%
What Customers Love
Wide variety and abundance of unique items to discover
Clean, well-organized, and welcoming atmosphere
Friendly and helpful staff members
Areas for Improvement
Recent reduction in store size and available inventory in some areas
Inconsistent staff behavior regarding closing time and customer service
Increasing proportion of handmade/newer items versus traditional antiques
Overall Customer Sentiment
Enthusiastic and positive overall, with customers expressing excitement about discoveries and enjoyment of the shopping experience. Some long-time customers express disappointment about recent changes and reduced inventory.
Contact Information
ADDRESS
11965 Gera Rd, Birch Run, MI 48415
PHONE
Store Hours
Checking hours...
Sunday
11:00 AM - 5:00 PM